We are so excited to launch our 2017 Global Campaign
celebrating the spirit of the Brazilian summer!
It’s no secret that we separate the year into
summertime and non-summertime. Because, let’s be honest, summer is the most anticipated
season around the world, the season when everything becomes brighter and
warmer. This longing for summer is doubled for Brazil because summer in Brazil
is the time of the Brazilian spirit – that joyful, light hearted way of
enjoying life. In fact, it’s when the best stories happen and when the colours
become richer. It’s when the simple act of walking transforms into a rhythmical
strut that everyone recognizes as a dance.
It was during summer that Havaianas was born, made
with every drop of this Brazilian summer spirit, this light hearted and
enjoyable way of living. Made in summer, made for summer and made of summer.
No comments
Post a Comment