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Celebrating 55 Years

This year marks Havaianas 55th anniversary!

First created in 1962, Havaianas is a brand with spontaneity at its core, with a firm belief that simplicity and style walk hand in hand. Today Havaianas are recognised as the summer style essential for everyone, anywhere, anytime: made for summer and made of summer.

Not only are we everyone’s favourite rubber thong, but Havaianas is THE ORIGINAL rubber thong. Our rice pattern signature comfortable sole and Greek key straps were originally inspired by the Japanese Zori sandal. Today, every pair of Havaianas are still designed and made in Brazil. 

In celebration of our 55th anniversary, we’ve launched a limited-edition Tributo style that pays homage to the first Havaianas creation, the Havaianas Traditional. 

Tributo is available in blue & white, just like the first pair created in 1962. What you might not know is that this style was the ONLY style available for the first 30 years of Havaianas! A manufacturing error produced a pair in green and white. The reaction was so positive that Havaianas seized the opportunity and started producing brown, yellow and black pairs. Nowadays, Havaianas are instantly recognisable through their colour, prints and eye-catching patterns. 

This special anniversary collection is a must for all Havaianas lovers. Available in Slim and Top Straps, they’re perfect for him and her. 

To explore the full Havaianas journey over 55 years, click here > 


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